THE PERFECT FIRST STEPESSENTIALS · CHECKLIST
Your first 72-hour kit.
Water, food, light, and the everyday essentials. Start with what you already own.
Build your starter kitPREPAREDNESS FOR EVERYDAY LIFE
Clear answers, practical plans, and useful gear for your home and your people. Get a little more prepared, one simple step at a time.

START WHERE YOU ARE
Find the path that fits your life.
We’ll help you take it from there.
Start with the essentials and build at your own pace.
Start simple02Smart preparedness for apartments and smaller homes.
Make room for ready03A practical starting point for your family and pets.
Prepare together04Use what you have. Put your next dollar where it matters.
Build a little at a timeLESS GUESSWORK. MORE GETTING READY.
Pick one. Take the first step.
THE PERFECT FIRST STEPESSENTIALS · CHECKLIST
Water, food, light, and the everyday essentials. Start with what you already own.
Build your starter kit
WHEN THE LIGHTS GO OUTAT HOME · POWER & LIGHT
Keep the basics covered when your normal routine suddenly goes dark.
Make your outage plan
BUY WHAT YOU’LL ACTUALLY EATFOOD · EVERYDAY PREPAREDNESS
Build a useful food reserve with familiar groceries and a little extra organization.
Start your pantry planGet five practical emails over nine days: contacts, water, lighting, your go-bag and a final review.
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Try a calm household check, or learn a practical outdoor skill before you need it. Explore practical skills →

Seasonal readiness
Check what you already have, find the gaps and give each one an owner before bad weather arrives.

Power & light
A small, familiar setup for finding light and your everyday essentials when the room goes dark.

Family planning
Begin with an ordinary what-if, agree on one practical step and write it down together.